If Detroit is going to make a comeback, it starts with highlighting the reasons people should return to the city. Local companies are aiming to do just that.
FOX 2's Alexis Wiley had the chance to speak with a few of Detroit's major employers. They said their goal is to be a good neighbor. Part of that means building up the neighborhood. One way to do that is getting your employees to live in the communities where they work.
A lot of the focus is currently in downtown Detroit and Midtown. Wayne State University, the Detroit Medical Center and Henry Ford Health System have all launched the Live Midtown initiative, which offers huge incentives to employees who either rent or buy homes in Midtown.
Blue Cross Blue Shield will soon have 6,000 employees in downtown Detroit. They do not have any incentives right now, but they are doing a lot of creative things to help sell Detroit and it's apparently working.
FOX 2 spoke with one woman who said she's sold. She and her husband are leaving Troy and moving to Detroit.
"Went over to the RenCen, saw those offices, saw the beautiful waterfront. My husband and I have always wanted waterfront property, so the seed sort of got planted and we thought maybe we could look for a piece of property ourselves down here," said Laurie Tarmely.
"We've done things like merchant fairs with different vendors and introduced them to opportunities in the (city), places to live, different advantages in how they would commute," said Tricia Keith with Blue Cross Blue Shield. "As people get out, get more comfortable, take advantage of the RiverWalk and so many things, I think we're going to see some increased movement into downtown."
"I think it's a great time to do it," Tarmely explained. "I think you should take a look at it. This is what the city needs. Everybody needs to come back."