Samantha Lurey, founder and CEO of Go Trexx Inc., is a successful serial entrepreneur and business consultant.
As an avid traveler, Samantha has toured 22 countries and more than half of the United States. While on those travels, she realized that the needs and curiosities of children were being underserved by current travel tools. In her role as a step-mom, she also learned first-hand how busy parents struggle to plan a vacation and crate a fun and rewarding experience for their children. These observations inspired her to create a series of travel apps that would help children more fully appreciate the destinations they were visiting and give parents a simple planning tool to make their adventures more exciting.
Prior to launching Go Trexx, Samantha was the majority owner of a boutique consulting where she advised Fortune 500 and not-for-profit organizations in best practices for strategic development and growth. She received her Master's degree in Industrial/Organizational Psychology from the California School of Professional Psychology and Bachelor's degree in Psychology from San Diego State University.
When Samantha isn't planning her next adventure, she enjoys hiking with her two Australian Shepherds and spending Sunday mornings cooking or chasing balls around on the golf course.